FINANCIAL / MERCHANT SOLUTIONS

FINANCIAL INSTITUTIONS

Paramount offers a variety of products and services specifically designed to help financial institutions maximize their customer reach while reducing operating costs—including complete ATM outsourcing programs, branding, and digital media solutions.

MERCHANT SERVICES

Paramount offers retailers a comprehensive suite of electronic payment solutions, including ATM programs designed to meet the individual needs of each customer, from complete turnkey programs, to simple processing programs, and everything in-between.

GROW YOUR MERCHANT SERVICE

We create partnerships with our retail partners to design and implement unique solutions which help our partners increase their revenue, while also customizing solutions which help them better engage their customers.

Some of our products and services include:

  • Turnkey
    * Placement
    * Processing
    * Maintenance
    * Cash Management
    * Communications
    * Armored Services
  • Video topper/Digital Media direct marketing programs
  • Cause marketing fundraising

Benefits

  • Increases revenue
  • Increases store traffic
  • Targets marketing campaigns to desired audience
  • Creates loyalty
  • Creates goodwill with customer base

DIGITAL MEDIA

Paramount’s digital media solution delivers targeted marketing messages utilizing integrated support for identifying customer demographics—including gender, age group, time of day, day of week, weather, location, and many other triggers which are designed to deliver customized campaigns to your customers based on their profile, while providing real-time monitoring and powerful analytics.

Our facial detection system allows for targeting messages to specific customers, including gender, age, and other customer demographic information, as well as taking into consideration the location, day of week, time of day, weather, etc.

The system allows you to:

  • Engage the consumer with the targeted message at the right time, in the right place
  • Present coupons based on customer profile
  • Provide a platform that enriches and influences a customer’s out-of-home retail experience
  • Distribute marketing messages simultaneously across an entire network or targeted to specific regions, zip codes, or individual locations
  • Capture a range of audience metrics—including age, gender, dwell times, time of day, day of week, and other parameters based on active viewership to fine-tune your message in real-time, all captured using our integrated camera, motion sensors, and beacons
  • Provide customers with instant offers, as well as reward frequent shoppers with loyalty programs
  • Participate as a retail customer in ad revenue from external advertisers, as well as promote their own products and services to their customers.

A comprehensive set of analytics provides reports on impressions, dwell time, visitor concentration, viewer age/gender, and other data to consistently monitor the effectiveness of a campaign in real time.

Contact us today to optimize your ATM experience.

Customer service is our top priority. We don’t have separate service groups handling large and small merchant accounts. We manage each customer equally, providing the highest level of service offered in the industry. You can reach a skilled customer service representative 24 hours a day, 365 days a year.